Royal FloraHolland is a flower auction company located in Aalsmeer, Naaldwijk, Rijnsburg, Venlo, Bleiswijk and Eelde. Together, the auction houses are home to the largest flower auction in the world. Well over 20 million flowers and plants are sold at Royal FloraHolland every day.
The figures about Royal FloraHolland are unbelievable: 90% of Dutch flower trade takes place at Royal FloraHolland.
The auction houses have around 5000 members, 9000 suppliers, 3500 customers and 4500 employees. Dutch floricultural business creates 250.000 full time jobs for people worldwide, directly as well as indirectly.
"As commissioned by the cooperative, Royal FloraHolland organises the international marketplace for flowers and plants for growers and buyers, our customers. We have proudly been doing just that for over 100 years.
We bring supply and demand together, for an optimal price and the lowest transaction costs, offer a wide range of services, and work intensively together with new and existing partners in the horticultural sector. That is how we supply the world with fresh flowers and plants day after day.
Flowering the world."
Facts and figures:
Annual turnover: 4.6 billion euros and 2.956 employees (2.379 fte)
Plant and flower sales: 12.5 billion items in 2016
Members: 4.291 of which 615 are based abroad
No member companies: 1.617
Auction clocks: 35
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